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From Soaring in the Air Force to Soaring Online

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Franchise Journal, November 2020 Cover
Summary: The Air Force and digital marketing seem to be worlds apart. Find out why the move made perfect sense for veteran Bob Rogers.

WSI is proud of Bob Rogers – one of our digital marketing franchisees who was featured in Franchise Journal’s November Veterans issue.

FranchiseJounalCoverNov2020

Before WSI

Robert “Bob” Rogers of McLean, Virginia, is an Air Force veteran who has been teaching Bob Rogersentrepreneurship to personnel transitioning from the military for the last five years.

For 30 years before that, Bob founded, ran, and sold a medical staffing company that serviced military hospitals.

The move from government contractor to the world of digital marketing was initiated by the digital progress Bob’s business had to make to remain competitive.

Why WSI?

Bob still teaches entrepreneurship part-time at military bases in the Washington, D.C. area. But he wanted another business he could run from home. Being a natural networker and relationship builder, Bob bought a WSI digital marketing franchise with his appreciation of digital marketing.

Education is part and parcel of the purchase of a WSI franchise. From online pre-training and a week of intense hands-on training at our head office in Toronto, Ontario, to a 24-week mentorship and follow-up training program – franchisees are primed for success.

Digital Marketing with WSI is Rewarding

Not only does owning a WSI digital marketing agency offer balance, independence, and freedom to align with your lifestyle goals, but it is also a rewarding field. Bob never tires of the gratification he feels when a client sees the rewards of a marketing campaign he has developed. Educating clients who are veterans in business but new to digital marketing and a robust online presence is satisfying.

Furthermore, Bob has gone on to hire two part-time workers – increasing his impact on the economy.

Are You Interested in a WSI Digital Marketing Franchise?

Having accurate information and a realistic outlook is, to Bob, essential before buying a WSI franchise. “Bob’s advice to people considering a WSI franchise opportunity is to choose a franchise that works for you, instead of a franchise that you work for.

For more information, please get in touch.

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